1664494272 Tim Cook makes striking statement about Augmented Reality in Italy

Tim Cook makes striking statement about Augmented Reality in Italy

Apple CEO Tim Cook is in Italy to speak at the Universita Degli Studi di Napoli Federico II. In addition to being presented with a special degree, he also made a striking statement about Augmented Reality.

It is no secret that Tim Cook and Apple are excited about Augmented Reality. The rumor that the American company is working on an AR/VR headset has been going around for some time and its arrival now seems almost certain.

Tim Cook on Augmented Reality

During his presence in Naples, Tim Cook also answered several questions from students. One of them wondered what future technologies the Apple CEO is most excited about. The answer revolved, you guessed it, entirely around Augmented Reality.

“I’m super excited about Augmented Reality,” Cook said in Naples. As an example, he gave the talk he gave at the University and how “something from the virtual world had made it even better.” “I think in the future, if you look back, and it won’t be very long, at the time we live in now, you probably would have wondered how we ever got along without Augmented Reality.”

It is exactly the same as far as Tim Cook is concerned when he looks back on his own childhood and considers how he ever did without the Internet. A statement the Apple CEO does not make lightly.

Apple Vr/AR headset

It has been rumored for some time that Apple has been working behind the scenes on an AR/VR headset. Exactly when it will appear on the market is not yet clear, although reliable sources expect a January launch. So what exactly we can do with it will remain unclear for a while, but it now seems that Apple is really busy preparing.

During his visit to the Universita Degli Studi di Napoli Federico II, Cook was also presented with a special degree, by the way. The Apple CEO now holds an Honorary Degree in Innovation and International Management.

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